Analysis of Service Quality of Selected Fine Dining Restaurants in Delhi

Abstract

Purpose: The main purpose of the present study is to find out how different aspects of service quality in relation to the three selected dine restaurants customer’s perception and to assess overall performance (i.e. Pind Baluchi, Barbeque Nation and Sagar Ratna)

Design/Methodology/Approach: A self-administrated survey was given to 150 customers of the three fine dining places (i.e. Pind Baluchi, Barbeque Nation and Sagar Ratna) using a convenience sampling approach. To ensure objectivity and reliability, a diverse set of customers were surveyed. In this study, the assessment technique was a percentage methodology, to assess the study objectives.

Findings: The outcome of the study shows that younger, predominantly female customers in Delhi prefer Barbeque Nation for dinner, prioritize price and hygiene, and are generally satisfied with their dining experiences.

Originality/Value: This study can add value in several key ways. It can provide actionable recommendations. This helps restaurants refine their operations, leading to improved customer satisfaction and loyalty. Academic researchers, industry professionals, and policymakers can gain a deeper understanding of the unique challenges and opportunities in the fine dining sector. This knowledge can inform further research, training programs, and best practices. Overall, the study aims to create a comprehensive understanding of service quality dynamics in fine dining, benefitting both practitioners and academics.

Paper Type: Empirical Research Paper