Green Marketing Theory, Practice, and Strategies By Robert Dahlstrom

  • Akanksha Khanna Research Scholar, IGNOU, New Delhi, India

Abstract

Green Marketing Theory, Practice, and Strategies is an insightful book that provides a thorough introduction to the emerging field of Green Marketing Management, including an overview of evolution of marketing, an exploration of key green strategies and various real world examples and applications.

Published
2020-07-11
How to Cite
Akanksha Khanna. (2020). Green Marketing Theory, Practice, and Strategies By Robert Dahlstrom. Global Journal of Enterprise Information System, 3(3), 70-71. Retrieved from https://gjeis.com/index.php/GJEIS/article/view/542
Issue
Vol. 3 No. 3 (2011): EIS Empowers People To Be Productive
Section
Book Review (BR)

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