Book Review - Marketing Research: An Applied Orientation (By Naresh K. Malhotra and Satyabhushan Dash) Authors Subodh Kesharwani Indira Gandhi National Open University image/svg+xml Author Madhulika P. Sarkar Indira Gandhi National Open University image/svg+xml Author Jyoti Indira Gandhi National Open University image/svg+xml Author Shailza Indira Gandhi National Open University image/svg+xml Author Author Biographies Subodh Kesharwani, Indira Gandhi National Open University SOMS Madhulika P. Sarkar, Indira Gandhi National Open University SOMS References Downloads BR 2 Published 2026-04-11 Issue Vol. 10 No. 2 (2018): Volume 10 | Issue 2 | Apr-Jun 2018 Section Book Review
