Disruptive Technology Relocate a well-established Product and Engender Benchmark in Industry

Abstract

“Disruption” portrays a method whereby a tiny corporation with smaller
amount capital is capable to effectively confront well-known present
company. Harvard Business School professor Clayton M. Christensen coined
the expression “disruptive technology”. In 1997 in one of his best-selling
books, “The Innovator’s Dilemma,” Christensen split new technology into
two categories: “sustaining” and “disruptive”. Sustaining technology relies
on incremental upgrading to a previously established technology. Disruptive
technology lacks enhancement, regularly has recital troubles for the reason that it is new,
appeals to a limited audience and may not yet have a demonstrated practical relevance.
In this write-up we will emphasize on certain heads which make readers a familiar with
Curtain Raiser to Disruptive technologies, sectors affected by disruptions technology,
examples of disruptive technology, true disruptive brands, Investing in Disruptive Technology,
Controversy with a theory and finally how India is going to be benefitted.