TRAVEL ON YOUR FINGER TIP: A PARADIGM SHIFT BY MAKE-MY-TRIP

VIVEK AGGARWAL

TRAVEL ON YOUR FINGER TIP: A PARADIGM SHIFT BY MAKE-MY-TRIP

VIVEK AGGARWAL MBA Student,University School of Management Studies, Guru Gobind Singh Indraprastha University, Delhi

Keywords: Travel Click & portal model, Tourism Online travel agency

Abstract

Founded in 2000, MakeMyTrip is India’s leading online travel portal. Created to empower the traveler with instant booking services and comprehensive options, the company began its journey with the States-India travel market. MakeMyTrip offers a range of best value products and services, cutting edge technology, and round customer support. Listed in Nasdaq Stock Exchange in August 2010 as MMYT

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Published

2020-07-11

How to Cite

VIVEK AGGARWAL. (2020). TRAVEL ON YOUR FINGER TIP: A PARADIGM SHIFT BY MAKE-MY-TRIP. Global Journal of Enterprise Information System, 3(1), 85-90. Retrieved from https://gjeis.com/index.php/GJEIS/article/view/562

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Issue

Vol. 3 No. 1 (2011): EIS Turning Mirrors Into Windows

Section

Case Study Based Papers (CSBP)