The Future of Online News Business: Online news executive level and managerial level’ perspective

  • Teetima Piyasirisilp Ph.D. Program Shinawatra International University, Bangkok, Thailand.
  • Chanchai Bunchapattanasukda School of Management Shinawatra International University, Bangkok, Thailand.
Keywords: Online News News New Media Future Business

Abstract

This paper uses qualitative interviews with senior editors, managers and executive from online news businesses in Thailand. The article examines the inclination of online news organization and future of online news business. The results show that, news content of online news is the first thing that respondents are mentions. Most of the respondents (30) are attempt to develop the news content such as format of news by writing the clearly and easily format. The executive of online news predict the media convergence of online news that online news should be develops multimedia content base on texts, photographs, videos, and audios for attractive the audiences. Online news business depend on the devices for operate the newsroom. So the executive try to select the advance equipment and suitable for their organization. Moreover, they need the vision of executive and organization management in order to operate the business.

Published
2020-07-11
How to Cite
Teetima Piyasirisilp, & Chanchai Bunchapattanasukda. (2020). The Future of Online News Business: Online news executive level and managerial level’ perspective. Global Journal of Enterprise Information System, 3(4), 22-29. Retrieved from https://gjeis.com/index.php/GJEIS/article/view/527
Issue
Vol. 3 No. 4 (2011): Data compression is widely required
Section
Empirical Research Papers

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