Global Journal Enterprise Information System
Analysing Efficacy of Indian Anti Smoking Online Advertisements
Purpose: Tobacco consumption is hazardous and smoking becomes dangerous even for those who passively inhale from cigarettes or Bidis. Smoking is banned in public places in India. The government is trying to discourage this habit through various measure. Anti smoking advertising campaigns are parts of this effort. These ads usually use the Shock appeal employing tactics of fear or disgust. This study attempts to analyse the efficacy of the online anti smoking ads towards the Indian youth. Whether they are effective in discouraging the smoking behaviour and if they are perceived differently by smokers and non smokers and males and females. Design/ Methodology/Approach: For this purpose two focus group discussions with smokers and non smokers (eight each) respectively, four males and four females in each group, and an online survey of eighty respondents (20 each- male smokers, female smokers, male non smokers, female non smokers) was administered among youth of Delhi between age 18 and 23, where they were shown/ shared online anti smoking ads and asked to respond on them through twenty questions. Findings: Most youth, as per research findings, rely on online information and follow online ads, hence the online anti smoking ads were considered for efficacy. No specific gender difference was found in the reception of the messages of these advertisements. However, smokers were found to be less emotionally impacted by watching these ads, where as non smokers found them repulsive enough to not try smoking. Hence, the shock inducing anti smoking online ads have more efficacy in discouraging people to start smoking rather than to lead smokers to quit. Paper Type: Research Thought
Smoking | Advertisement | Habit | Efficacy | Hazardous
A Critical Analysis of Motivational Factors of Host Communities for Developing Ecotourism in Sikkim
Purpose: The primary aim of this study is to identify the motivational factors that influence the local communities to get involved in ecotourism related activities in the ecotourism zones of Sikkim. Two villages namely Okharey and Lachung in the extremely popular ecotourism zones of western and northern part of Sikkim were studied to identify the motivational factors. Design/Methodology/Approach: Mix method approach was applied to study the motivational factors. Primary data was collected through semi-structured questionnaire as well as interviews with the local people who were engaged in ecotourism, along with field observation as well as interview with the government officials. The sample of the local community was collected usings now ball sampling technique. Secondary data was obtained from books, journals, government reports and internet sources. Descriptive statistical analysis was used for the analysis of the quantitative data collected by the questionnaire survey method while Qualitative data focused more on drawing meaning from the content of the data. Findings: The result shows that increasing tourists’ inflow in the state has motivated the local communities to engage themselves in ecotourism related activities in both the studied villages. Host community i.e. locals have grasped that ecotourism related activities provide an employment opportunity which further helps to enhance their socio-economic condition. Educating the local community about the positive and negative impacts of ecotourism play a major role in motivating them while employment and monetary benefits also play a significant role in motivating the locals Originality/Value: This study will be beneficial to a sit will help identify the factors that motivates host community and can be applied in developing new ecotourism destinations across the country.
Ecotourism | Motivational Factors | Impacts | Host Community
Performing Arts and Social Work: Initiating Creative Amalgamations
Purpose: A multitude of events and experiences define man as a social being. Everyday experiences, technology, audio-visual media, colours, music, and our surroundings continuously affect our mental health. We use several forms of entertainment to relax during a hectic schedule. These forms of entertainment belong to the category of arts. There is immense scope for performing arts to be used as an effective strategy for social work. It has become necessary for social work professionals to be multifaceted in practical as well as educational endeavours. Social work is an evolving profession, and requires adaption of new and innovative techniques and strategies assisting individuals with existing and newly emerging set of crises, that hamper their social functioning. A multifaceted approach requires exhaustive research and creative mergers to cater the entire length of issues that disrupt social functioning. Performing Arts is a way of life for some, recreation for others and entertainment for all. Only a comprehensive analysis of different dimensions will help understand the whole picture. This article explains the importance of using role play, drama, theatre, dance, music, poetry and films in social work. The paper discusses the role of performing arts in social work practice and in strengthening individuals, groups and communities in better social functioning. Methodology/Approach: Secondary data in the form of journal articles, books, and videos aids are used. Personal interview through questionnaire, and telephonic conversation are also a part of this paper to analyse the use and importance of performing arts with social work. The approach of the paper is exploratory in nature aiming towards finding new facets for enhancing the scope of social work practice. Findings: Different examples of various facets of performing arts depict that such a methodology is helpful for the client at individual, group and community level and it also helps social workers in sharpening their skill set. Role play acts as an important technique to strengthen counselling among social work students whereas dance movement therapy acts as a non-verbal cue to unexpressed emotions and on the other hand music is a blend powerful enough to evoke feelings as well as subside them. Art making therapy sessions give a colourful, playful and secure environment resulting in positive outcomes with a good mental health. Paper Type: Academic
Dance | Music | Paintings | Performing Arts | Social Work
Framework and Techniques for Managing Technical Debt in Software Development Lifecycle
Purpose: Technical Debt and the subsequent problems are discussed often in industry and scientific journals. In this paper, we introduce a framework for managing technical Debt. The solution consists of methods to manage and repay technical debt. The goal of the framework is to provide a better overview of the Technical Debt items for the IT Development team and SMEs. Technical Debt calculation is the cost of fixing structural quality issues in an application that, if left unfixed, puts the business at critical risk. Technical Debt typically includes issues that are highly likely to cause severe business disruption; and may not include all problems, just the most critically serious ones. Technical Debt describe problems that arise during development when workarounds are made due to tight project deadlines or technical improvements are neglected over a longer time. In a technical metaphor to financial debt, the workaround is interpreted as the debt and the resulting problems as interest rates. Additionally, the paper also categorizes Technical Debt and provides a view on the metrics and tools.
Technical Debt | Code Analyzers | Frameworks | KPI | Metrices
India an Emerging Leader after Pandemic: A Strategy for the Development of new India
Purpose: The purpose of this paper was to examine how India is emerging as a leader after pandemic crises. It looks at the different strategies in different sectors for development and a leader during the Covid-19 pandemic. Design/Methodology/Approach: This paper uses community interpretations through their online social communication. The perceptions on how engaged the Indian community felt during the pandemic were studied by collecting and analyzing their postings on social media as well as from newspapers. Findings: The findings suggest that transformation from informal into formal sector, make in India as a growth driver, Growth oriented reforms, strengthening banking system of India, Best monetary policy, changes needed strengthening governance and planning of India, developmental planning, economic planning, responsible leadership, open communication, collective consciousness and mindful action are the effective ways for the development of new India to positively engage stakeholders and influence community response during a pandemic. Originality/value: This paper contributes to the literature of strategy for the development of new India during crises. It is an attempt to link ways/strategies with development of New India and its impact on pandemic crisis in a novel way, filling a void in the literature. This review will help the readers to understand how differently India responded to the pandemic and is emerging leader. Only time will tell how well India has faced the outbreak. Paper type: Interpretive paper
Pandemic | Covid-19 | Manufacturing Sector | Indian Reforms | Indian Investment | Indian Banking Sector
Programme Evaluation Study of a Diploma Programme in Nutrition and Health Education: A Case Study from the National Open University of India
Purpose: To do programme evaluation of a programme of study in nutrition and health education. Design/ Methodology/Approach: Programme evaluation in open and distance education is an integral concept. Programme evaluation is a task which is generally taken up to review a programme of study. Nutrition and health is an important sector in the development of nation’s well-being and longevity. The Diploma in Nutrition and Health Education (DNHE) is a novel, successfully running programme of the School of Continuing Education, IGNOU. It provides for continuous professional enrichment of grass root workers and other individuals interested in the area of health and nutrition education. There was a felt need to conduct an evaluation study of Diploma in Nutrition and Health Education programme, so as to analyze the relevance of the curriculum and study the effectiveness of the course material which would lead to the revision of the programme. Secondary data was collected from analysis of SLMs and relevant documents of this programme. Primary data was collected from DNHE learners, academic counsellors and study center coordinators through questionnaire and in-depth interviews. Findings: The programme evaluation revealed that the programme was useful to all the stakeholders. The self-learning material (SLMs) of DNHE were very well received and appreciated. It was felt that such courses are important for continuing education and skill development of all stakeholders working in the area of health and nutrition education. Revision of course materials is important so as to keep the course content updated. Suggestions to further improve the programme and promote effective delivery and implementation of the programme have been given in the paper. With implementation of the recommendations of the study, the programme content, delivery and other implementation aspects will be further improved. Originality/Value: This paper is based on research carried out to conduct programme evaluation study for a Diploma programme in Nutrition and Health Education of an open university with international presence. The paper demonstrates the appreciation of self-learning materials by the stake holders, and makes recommendations for further improvement of programme content and its delivery. Paper Type: Empirical Research Paper
Programme evaluation | Diploma in Nutrition and Health Education | Learners Academic Counsellors | Skill Development | Study Centers
Telephone Network and Internet Penetration in India: A Pragmatic study using Data Analytics
Purpose: The present research study highlights the expansion trend and benefits of telephone network (wire line and wireless) and Internet penetration in India w.r.t. ever growing mobile phone subscriber base in the country. Mobile, a luxury item of 1990’s, have been transformed into an inseparable part of all strata of Indian citizens. The effective and efficient mobile networks have not only redefined the business processes but have re-shaped and empowered the common masses of India leading to informed and connected society. Endowed with highly regulated telecom sector, India has the highest number of mobile players in service area in each of the country’s 22 telecom circles leading to lowest tariff rates in the world. The paper calls for adopting a multi-dimensional endeavour starting from data collection and its subsequent standardisation, use of analytical tools for its analysis resulting information generation for informed policy decisions. The statistics have been collected from TRAI, Ministry of Statistics & Programme Implementation, Government Data Platform, Department of Telecommunications Government of India and International Telecommunication Union and dealt exhaustively to obtain the following results: Trend Analysis of Telephone Network (wired and wireless) and subscriber base expansion in India Measure of Tele density (per 100 inhabitants) in urban and rural India (2008 to 2018) Growth of Internet Subscriber base in urban and rural India (2015-2018) Service area wise Internet Subscriptions (millions) (2014-2018) PSU Telecom Players & Subscriber base in India (in millions) (2008-2018) Internet Subscribers (per 100 inhabitants) in India and Africa (2012-2016)
Technological Influences over Factors for Sustainability of Smart Cities
Purpose: Emerging technologies have completely revolutionized the world and helped people getting connected to each other than ever before. Due to rise in population and urbanization, transformation of cities into Smart Cities is a necessity which can be fulfilled through Internet of Things and other emerging technologies. Although the paper describes the kind of support given by emerging technologies to the development and measurements of smart cities worldwide, it gives emphasis to the infrastructural development and service deliveries of smart urban development in India based on its own standards. Design Methodology/Approach: This research work was based on secondary data. The secondary data was collected from various journals, newspapers and annual reports such as World Population Review and World Economic Forum etc. The methodology for this research work was [4] – Parameters for measurement of smart cities development were set. For establishment of these parameters, 37 different journals, newspaper articles and annual reports were studied. These parameters are shown in Figure 4. Establishment of elaborated sections for parameterizing Indian smart cities development was done and 12 essential parameters were established which are shown in Table 1 and Table 2. Analysis of major contribution and influence of emerging technologies for development of smart cities was done. It is shown in table 3. Critical analysis of measurement of Delhi as a smart city based on secondary data was done. Finally, a conclusion for smart urban planning, based on the above steps, was constructed. Findings: At the end critical analysis of Delhi as a smart city was done based on the same parameters of measurements. Rapid urbanisation in India has impacted the development of the capital city very negatively. The improvement needs public decision-makers, policy officials, technology developers and citizens of India to not only look for increasing infrastructure of the cities but also make policies for improvement of environmental sustainability and quality of life. Originality Value: This research work is original. Paper Type: Theme Based Paper
Smart City | Industry 4.0 | IOT | Sustainable Development
Assessment of efficacy of Consumer Lifestyles as predictor of Consumer Behaviour for purchase of Refrigerator
Purpose: This study is an attempt to assess the efficacy of the psychographic variable in predicting the consumer behaviour for purchase of a durable product. A refrigerator has been picked for the current study assuming the high involvement of the subjects in this product. Design/Methodology/Approach: An extensive literature study and focus group study was conducted to understand important factors impacting the buying behaviour of respondents towards the durable product category of refrigerator. It was observed that the respondents get influenced by wide variety of factors while they make their purchase decisions for a refrigerator keeping in mind their present and future needs and whether the product suits to their understanding of their status and beliefs. These factors can be grouped as external factors like demographic, social, cultural factors etc. and internal factors like need, personality, motivation etc. Data was collected on a 27 item AIO based Questionnaire selected for the study and samples were collected based on Judgmental Sampling or Purposive Sampling as in (Sexena, P. & Pathak, D.P. 2011). A keen vigil was kept to maintain the proportional presence of demographic factors 30-40 each representing approximately 4-5 lifestyle groupings (approximated through pilot study), so that some tests like Chi-Square test could not be affected. Since there were 9 demographic variables therefore approx. number of sample worked out to be the product of above three figures i.e. around 1000 samples. A total of Fourteen hundred and thirty questionnaires were collected from all the sources. However, due to incomplete responses on some questionnaires one thousand and thirty-six filled in and validated questionnaires were accepted to be used for data analysis. KMO and Bartlett’s Test Kaiser-Meyer-Olkin Measure of Sampling Adequacy yielded a significant figure of 0.696. The auto clustering tool of SPSS was used to find most suitable number of clusters which came to be 4. These four groups formed the four different lifestyle clusters used in the subsequent study. Findings- Homogeneity of Variances test shows Levene statistic with p<.001 thereby rejects the null hypothesis associated with it that the people belonging to different lifestyle groups have homogeneity in their variances therefore ANNOVA either could not be employed or the results of the ANNOVA could be misleading. The non parametric equivalent of ANNOVA is Kruskal Wallis test. It does not assume homogeneity of population and test the difference of rank instead of means and the structure of the scale also support the use of non parametric test. Kruskal Wallis test with P value less than 0.001 rejects all the null Hypothesis from Hnull 1.1 to Hnull 1.9 and establishes that the people in different lifestyle do differ in their perceptions about refrigerator, measured on above parameters. The Kruskal Wallis test reinforces the results of ANNOVA. The resultant lower Chi-Square values at 3 degree of freedom in the case of Involvement in the purchase of refrigerator, motivation level of people and the Affordability/ Price level of people purchasing refrigerator, indicates the lesser difference among the groups. It can be assumed that the people in Prayagraj share, to some extent, the similar level of the perception in motivation level and involvement in purchasing the refrigerator that means the refrigerator is indeed a high involvement product. Similar is the case with Utility/ Price level perception of refrigerator and the perception of Affordability/ Price level of people purchasing refrigerator in different lifestyle group. For the people of Prayagraj it appears that the price matters relative to utility alike. The marketers must accordingly adopt the marketing strategies, sensing the complex buying behaviour of the people in Prayagraj. Originality/value- The study would be useful to public functionaries to reach to a policy view on whether to simply transfer ownership or transfer ownership with increased competition or exposing public enterprises into competition for enhancing their efficiencies, an alternative to privatization and ownership transfer.
Consumer Behaviour | Psychographics | Lifestyles | AIO | Durable Goods
Empirical Study of Price Volatility of Staple Foodgrains Commodities During Covid19 in India by GARCH Model using CPI
Purpose: India is an agriculture-dominated country having different weather conditions conducive to producing various types of foodgrain commodities. Despite good agriculture production as per Economic Survey 2020-21, in particular staple food grain commodities for every household, the imposition of lockdown from March 2020 onwards during the Covid 19 pandemic has changed the supply and demand dynamics, thus leading to the price volatility in staple foodgrain commodities as well as in concomitant services like health and transportation, etc. which was reflected in Consumer Price Index collected by ministry of MOSPI, Govt. of India. Design/ Methodology/ Approach: This study investigates the price volatility of staple agricultural commodities for household and services, using consumer price index monthly time-series data (2012 as a base year) obtained from the Reserve Bank of India from Jan. 2019 to Dec. 2020, and analysis was carried out using econometric GARCH model followed by stationarity tests, heteroscedasticity test, autocorrelation test of time-series data for statistical significance. Findings: The results have shown that some items exhibit significant price volatility than others for the said duration, and the same is further evident from the sum of α, β coefficients estimated using Econometric model analysis. Paper Type: Empirical Research Paper
Covid-19 | GARCH model | KPSS test | Eagle ARCH test | LJBQ test | CPI | Price volatility | Agriculture Commodities
Disruptive Technology Relocate a well-established Product and Engender Benchmark in Industry
Even the silent one’s speaks- Organisational silence and its antecedents
Purpose: The aim of this paper is to review the concept of organisational silence and explore the factors influencing organisational silence. The current study will consider other factors which are revealed through gap in existing literature. Research Design/ Methodology: The paper is based on literature review. The paper suggests that employee silence is pervasive in organisation but it is neglected for number of reasons. It is often said that an organisation is known by the people who work for it. But many times these people who are considered to be an asset for the organisation do not contribute through their knowledge, experience and suggestions. Which give rise to the concept of employee silence collectively known as organisational silence. Findings: People while working in the organisation depends upon one another to seek more information & validate their views & also influence each other. This social influence forces people to modify their views & conform to others views, which give rise to the concept of social conformity. Social conformity forces people to modify or suppress their views and conform to others belief in order to be accepted in organisation. If people find that majority shares their views then they speak up else they are forced to remain silent. The study revealed that apart from organisational and individual factors, perception of other people also affects one’s ability to speak up. Originality: Previous studies on organisational silence focussed on organisational factors such as organisational support, top management & supervisory support, justice climate, lack of communication opportunities and individual factors such as fear, lack of experience in organisation, personality of employee but there is dearth of research on how perception of people in organisations affects one’s ability to share opinion or information. The current study considered how perception of people in the organisation affects one’s ability to share his /her views, forces him / her towards conformity and create a silence climate in the organisation. Paper type: View Point and Conceptual
Organisational Silence | Employee Voice | Knowledge | Experience | Suggestions & Social Conformity
Making STEAM Accessible for Inclusive Classroom
Purpose: As the education world explores strategies to equip students with 21st-century skills so that they could evolve as innovators and creators, there has been a growing emphasis on STEAM — the educational discipline that focuses on the application of science, technology, engineering, and mathematics through art and design. It is imperative for all to adapt to and embrace technology and scientific way of thinking, and the STEAM model is an interdisciplinary learning model to address this and make learning accessible and comprehensible for all. However, the inclusion of children with special needs, children from marginalized sections, and girls in STEAM still seem to be a distant dream. A considerable amount of work has been initiated in the field of curriculum framework of STEAM to reach learners from marginalized sections, girls, and special education needs students to implement an inclusive STEAM model where every student gets a chance to thrive. The purpose of writing this paper is to explore the possibilities of Inclusive Education in STEAM by creating a STEAM model integrated with tested methodologies to address the learning needs of the students. Design/ Methodology/ Approach: Based on the studies and available methodologies, the approach used to address STEAM education to make classrooms inclusive is STEAM curriculum infused with Universal Design for Learning, which addresses diverse learning needs of classrooms and enhances student engagement in STEAM learning. As this model is quite new in Indian scenario, a survey was done to understand how effectively it can be used in Indian classroom scenarios. The students surveyed were the students in the Inclusive Education setup, which included students with special needs, marginalized sections, and girls. Findings: This paper discusses how STEAM infused into Universal Design for Learning (UDL) helps give all students an equal opportunity to succeed, which transforms the concept of equal education into an equitable education. Originality/ Value: The STEAM approach with Universal Design for Learning and imparting education using tech tools have been quite new but have also been proven as effective and inclusive tools to address STEAM learning. The above-mentioned methodologies have been in use in western countries, but this concept is quite new in India. With the COVID pandemic, there has been an exponential advancement in the field of virtual learning and educational technology in India too. The STEAM education integrated with Universal Design for learning and education technology can be a turning point in the Indian Education System. Paper Type: View Point
STEM | STEAM | Universal Design for Learning (UDL) | Inclusive Learning | Accessibility | Girls in STEAM
Purpose: The health of the modern application ecosystem depends on many complex processes that are impossible to monitor and manage manually. A disruption to these services will cost millions and will put at risk customer loyalty and satisfaction. A few analytical solutions can scan through humungus data, detect issues over time, and proactively inform the IT Operations team about issues that might severely impact business systems. Design/Methodology/Approach: Applying business monitoring solutions at large-scale for gaining insights is ground-breaking. Leveraging machine learning technologies, the solution will be able to analyze millions of parameters that affect business metrics over time intervals. They continuously detect anomalies, trends, and correlations and present the most relevant insights. Unlike prior generations of solutions, these new solutions excel at separating signals from noise and quickly learn and deliver critical insights. Findings: Unlike prior generations of solutions, these new solutions excel at separating signals from noise and quickly learn and deliver critical insights. These solutions identify correlations, detect anomalies, and display potential root causes. Originality/Value: The study brings to light the core transformation needed to migrate from the current generation APM to the Next Generation of AIOps and the various building blocks and principles that need to be taken into account while undergoing this transformation. Paper Type: Research Thought
Application Performance Management(APM) | Artificial Intelligence for IT Operations (AIOps) | APM Core Modernization | IT Infrastructure Monitoring (ITIM) | IT Operations Management (ITOM) | IT Service Monitoring( ITSM).
Study of Maintenance of Medical Equipment and Scope of AI in Enhancing Efficiency of Current System
Purpose: Motive of this paper is to study the reliability of selected medical equipments in relation with the type of maintenance strategy being used. Also, this research examines the risks in relation to patient outcomes. By conducting a survey, we can study the current maintenance system of medical equipment being used in Indian hospitals, their level of efficacy and the scope of AI to overcome the challenges in current system. The research work done in this review could be applied in further development maintenance strategies by using AI. Design Methodology and Approach: This empirical research is based on the review of different papers. Finding: In order to prevent the frequent breakdown of medical equipments due to poor maintenance, planning and management, it is necessary to ascertain the shortcomings and areas of improvement and thereby regulate an adequate system for the correct maintenance and use of medical instrumentation. Originality/Value: This paper gives us new scope for research in the field of effective management of hospital equipments with the help of latest technology like AI. Paper Type: View Point
AI | Health Care | Equipment Maintenance | System | Medical
Organizational Commitment: A structural study of Construct
Purpose: The psychological bond of an employee towards its organisation impacts the job performance, behaviour, turnover and absenteeism of the employee. This attachment of the employee towards its organisation has been studied by various researchers over the past decades. This paper aims to study the possible antecedents and their possible consequences of Organisational Commitment. Originality/Value: A theoretical model has been developed based on the previous literatures. Paper Type: Review of Literature
Behavioral Biases | Gender | Overconfidence | Herding | Representativeness | Investment Decisions
Need for Creating Trained Professionals for Development Communication - A Case Study of an ODL based Programme
Purpose: Nobel Prize-winner Amartya Sen and Jean Drèze in their book called An Uncertain Glory have made a valid argument for the need of greater understanding of social inequalities in India. Despite economic development. Despite being the second fastest growing economy of the world, it is no less a worry that India stands at 131st position in the Human Development Index of 2020. Every stakeholder is expected to contribute to the national development to improve the quality of living standards. In the multinational agencies’ global efforts to improve the human living conditions, Sustainable Development Goals (SDG) are agreed upon by the United Nations’ member countries, including India, which aims to achieve 17 SDG goals and 169 targets by 2030. Within this context, IGNOU’s efforts are manifold, and from the media and communication discipline, it explored the need to provide educational interventions to train the professionals for the development sectors. Accordingly, a needs assessment study was carried out to gauge the felt demand and explored the academic frameworks for a Diploma programme in Development Communication. The present study is based on this research exercise to underline the role of academia in bridging the conspicuous gap between the policy making process and citizens at the grassroot. Research Design/Methodology: The researchers developed two sets of data collection methods to measure the actual need for an academic programme on Development Communication, offered through Open and Distance Learning mode with the relevant inputs from the literature review. One method was to collect data through a questionnaire and secondly, through Focus Group Discussion. Findings: The main findings of this study established the need for an academic programme in Development Communication. The Focus Group Discussion gave a framework for the proposed programme that centers around the basic concepts on developments, understanding necessary media skills and orientation on evaluation and monitoring through a scientific research approach. Originality/Value: The entire research efforts have reinforced the established trends in the field of Development Communication education. The survey results gave empirical evidence for the need for this programme. The Focus Group Discussions provided a framework for the proposed Diploma programme, which reinforced the established norms such as pro-access, pro-participation and pro-government structure. Paper Type: Case Based Study
Human | Development | Communication | ODL | Education
Perceptional Barriers of E-learning of Teachers and Learners in India
Purpose: India is a fast-developing country with large population. Providing education to such a large population itself is a challenge and access to quality training for professional and personal development and education through powerful tool of e-learning has become need of the hour. e-Learning has so much of potential in India, but adoption has been slow and will need a major marketing and awareness effort. In India, globalization of education has generated sudden quantitative growth in higher education. However, to meet this sudden growth there is an acute dearth of qualified and trained teaching faculty. To implement successful e-learning environment, it is very important to identify and remove or minimise the barriers before teachers and learners. Intrinsic barriers are related to individual perceptions and these barriers are sometimes based on the personal experiences of the respondents. This study is intended to investigate the perception of barriers related to e-Learning in formal higher education in India along with analysis of prospect of e-Learning in the related areas. Design/Methodology/ Approach: This research study is a descriptive study which aims to study the existing scenario related to barriers of implementing e-learning in higher education sector in India. This study has adopted quantitative approach using primary data. The quantitative data was collected through survey questionnaire. This survey questionnaire was developed after reliability testing and validation. Findings: This paper highlights the Intrinsic/ Perceptional barriers in implementing E-learning in Higher Education in India. The biggest problem in the growth of e-Learning in Higher Education of India seems to be Intrinsic/ perceptional problem. Faculty members and learners have concerns regarding lack of motivations and interest towards e-Learning. Respondents also indicated difficulty and Frustration to adopt and opt for e-Learning. Originality/ Value: This research study outlines the triangulation of the results related to perception barriers perceived by faculty members, administrators and learners and highlights that these barriers are of paramount importance and their minimisation or removal is most important aspect for successful implementation of e-learning. Therefore, policy makers should come out with some motivational mechanism to overcome such psychological barrier. A dedicated ICT department needs to be established in every educational organization. Faculty and learners are key stakeholders of any higher education institute, and e-learning cannot be successfully implemented until and unless the intrinsic barriers are removed. There is need for further systemic research to unearth the key factors associated with these intrinsic barriers and identify the solution to remove these factors.
E-learning | Teacher | Environment | Education | ICT | Barrier
Influence of Home-environment on Online Teaching-Learning during COVID-19 Pandemic Lockdown among Teacher-trainees
Purpose: The ongoing circumstances due to overall COVID-19 pandemic and the subsequent lockdown made the institutions and the teacher-trainees dependent and involved in the innovative teaching-learning methods. The compelling circumstances mandated the involvement of teacher-trainees in online teaching-learning from home as the pedagogical tool as well as an obligatory part of their curriculum. So, this paper attempts to study the views of teacher-trainees for the current transition to online teaching-learning and the influence of home-environment on it during the COVID-19 pandemic lockdown. Design/ Methodology/ Approach: A questionnaire comprising 35 items on a Likert scale, was formulated to study the views of teacher-trainees on the influence of home-environment on online teaching-learning process. This study was conducted on a sample of 271 teacher-trainees from different colleges/universities from Uttar Pradesh (India), using snowball non-probability sampling. The questionnaire was circulated and administered over a period of one month. The study employed quantitative descriptive survey method to identify the influence of home-environment on online teaching-learning process. Findings: The data revealed that close to three-fourths of the participants (73.06%) responded that they had a good/positive experience of online teaching-learning from home in the course of their training/internship during COVID-19 pandemic lockdown. About 72% participants reported that they had an overall increased workload due to online teaching-learning from home during lockdown in comparison to the situation prior to lockdown. About three-fourths (74.54%) of the teacher-trainees responded that learning online is easy, but teaching online is difficult from home. Two-thirds (67.16%) of the participants reported experiencing stress engaging in online teaching-learning from home during COVID-19. Close to 60% (59.41%) respondents strongly agreed that their families supported them while teaching-learning online from home during COVID-19 pandemic lockdown. About two thirds of the respondents (65.69%) recommend the continuation of online teaching-learning for the school students, and a similar proportion (65.68%) were found to be in favour of continuation of online teaching-learning post-COVID-19 for teacher training courses. Originality/ Value: The paper is the original research work based on the primary data collected from the teacher-trainees of Uttar Pradesh, India. This study will provide useful insights into the challenges of online teaching-learning and has implications for researching teacher-trainees’ use of technology in the future. The present study suggests to incorporate and adopt Blended learning methodologies in the school education and teacher training programmes.
Online Teaching-Learning | Home-Environment | Innovative Teaching-Learning Methods | Blended Learning Teacher-Trainees | Covid-19 Pandemic
Factors Influencing Mobile Phone Purchasing Decision in Delhi
Purpose: Market share of various brands had sharply declined over time and many new entrants had disrupted the market over the observation time period from 2013- 2020. This project focuses on analysing the stability of brands market share in Indian mobile phone industry using various indices, Determine the factors that influence the mobile phone purchasing decision among Delhi’s people by using principal component analysis and analysing the impact of marketing strategy of various brands on their market share in the mobile phone industry. Design/Methodology/Approach: Descriptive statistics, Growth Trend, Growth Trend (Year-on-Year), Herfindahl Hirschman Index and Instability Index were used for analyzing the stability of market share over time. Multiple Regression, Principal component analysis, and Multinomial Regression were used for determining the factors that influence the mobile phone purchasing decisions. Findings: The results show that the mobile phone industry in India is very unstable and has seen various ups and downs since 2013-2020. There’s been a drastic decline in market share of Nokia and a n acute increase in market share of Xiaomi. Cheap devices with latest specs may be a reason for rise of Xiaomi in India. The results of survey show us that there are total 13 factors that influence the purchasing decision of an individual and to reduce the number of factors in our model we performed PCA which gave us 5 components that captured the features of all 13 variables in just 5 components. Paper Type: Empirical Research Paper
Mobile Phone | Purchasing Behavior | Smartphones | Principal Component Analysis
Factors Affecting the Effective Implementation of MOOCs in India
Purpose: India is the country with second largest population in the world (approximately 1.38 billion) with the population density of 460 per kilometer square. It is considered as the youngest nation as 93% of population is between the age of 18 years and 39 years. There exists a scarcity of limited educational resources like infrastructure (number of institution), number of teachers, and quality of education to satisfy such a huge population. Massive Open Online Courses (MOOC) provides the answers too many of the challenges present due to limited economic resources. As India has the second largest internet users after USA, it is quite possible to stretch and enhance its possibilities in the direction of MOOC to get the maximum gain from the latest way of learning. The purpose of the present study is to get the insight about the factors affecting the effective implementation of MOOC and online education in India. Design/Methodology/Approach: The factors that affect the effective implementation of MOOC were identified and then a model on the basis of identified factors for the effective implementation of MOOC was built. The conceptual framework is tested and modeled using the structure equation modeling. Findings: The trend on MOOC is eminent, as per KPMG report (2018) it will become 1.96 million dollar industry in India within next two years. The government initiative on the MOOC has been implemented with two of the biggest initiated platforms, NPTEL and SWAYAM but the factors that lead to their effectiveness are yet to be identified. The statistical model is built for effective implementation of MOOC in India. Originality Value: The present model provides the three dimensions that are required for the effective implementation of such courses. Paper Type: Empirical Research Paper
Effectiveness | Trend in Education System | MOOC | Information Technology
Resident Associate Editor’s (RAEs) Verdicts & Testimonials
Epidemics and Pandemics have been bullying the human battle and on the other hand Technology works as an Interface in bridging
Impact of Financial Derivatives on Volatility and Price Discovery in Stock Markets – Review of Related Studies
Purpose: This paper is an extensive literature review on studies related to impact of derivatives on volatility and price discovery in stock markets. Design/Methodology/Approach: The literature systematically analyses studies conducted on this subject in the last 25 years. Findings: There are mix of techniques used by various researchers while analysing volatility and lead–lag relationship between spot market and derivatives market. The studies have been carried out on high frequency data, daily and monthly data as well. Originality/Value: The research gaps identified in the paper include analysing the relationship over longer time duration, comparison across different markets and evaluation of changes in market dynamics after global financial crisis 2008 and COVID-19 pandemic. Paper Type: Review of literature.
Financial | Derivatives | Volatility | Price Discovery | Stock | Markets
Has COVID -19 Pandemic altered the Volatility Spillover and Connectedness based on Size of Market Portfolios?
Purpose: The present research article finds the volatility spillover and connectedness for the Indian financial markets. The study also assesses how the volatility is transmitted a month to the three significant Bombay Stock Exchange’s three significant Indices. The “Sensex represents the size effect,” the primary Index, Mid Cap Index, and the Small Cap Index. The study also focuses on finding the impact of the present COVID -19 impact. Design / Methodology / Approach: The volatility transmission and the connectedness have been brought forth to its popularity among Diebold and Yilmaz’s researchers. David Gabauer further extended the method to its present state of using the TVP-VAR methodology, which overcomes the Diebold and Yilmaz method’s shortcomings. Findings: The method does represent that 58% of the volatility spillover is from within the model. This means that the size alone is responsible for the 58% volatility. The largest dispenser of the spillover is from the Mid Cap. Originality / Value: Researchers have widely used the method of Diebold and Yilmaz. However, the use and analysis of the Indian financial markets have been significantly less. Especially the size effect using the Gabauer forwarded method of Diebold and Yilmaz Paper type: View Point
Volatility Spillover | Connectedness | BSE Sensex | Coivd-19 Impact